The Warming Soft Brown Shade was chosen to appeal to our Desire for Comfort and Simple Pleasures
A soft brown hue called “Mocha Mousse” has been picked as Pantone’s Colour of the Year 2025, the company announced in December.
Officially named PANTONE 17-1230 Mocha Mousse, it is an “evocative soft brown that transports our senses into the pleasure
and deliciousness”. A warming rich brown hue, Mocha Mousse nurtures with its suggestion of the delectable quality of cacao,
chocolate and coffee, appealing to our desire for comfort.
“Underpinned by our desire for everyday pleasures, PANTONE 17-1230 Mocha Mousse expresses a level
of thoughtful indulgence,” says Leatrice Eiseman, Executive Director Pantone Colour Institute.
“Sophisticated and lush, yet at the same time an unpretentious classic, PANTONE 17-1230 Mocha
Mousse extends our perceptions of the browns from being humble and grounded to embrace the
aspirational and luxe. Infused with subtle elegance and earthy refinement, PANTONE 17-1230 Mocha
Mousse presents a discrete and tasteful touch of glamour. A flavourful brown shade, PANTONE 17-1230
Mocha Mousse envelopes us with its sensorial warmth.”
The introduction of Mocha Mousse also marks the 26th anniversary of the Pantone Colour of the Year programme. First introduced by the Pantone Colour Institute in 1999 with the colour of the Year Cerulean Blue, the Pantone Color of the Year programme has become a globally iconic cultural touchstone, drawing attention to how what is taking place in our global culture is reflected and expressed through the language of colour.
Founded in 1963, Pantone provides colour solutions for a variety of different needs. Today, Pantone’s colour language is used by designers worldwide to access colour trends, communicate colour choices, and control consistency of colour across every imaginable surface, texture, material, and finish.
How can I use Mocha Mousse in my custom branded clothing designs?
It could be the perfect addition to your merchandise, whether you’re using custom branded apparel for your next event, for your own web shop, or for your team to wear.
Lending itself warmly to apparel, a design featuring Mocha Mousse colouring would look perfect printed onto a tote bag, hoodie, or t-shirt.
You could also embrace Mocha Mousse by opting for Mocha coloured clothing to add a layer of indulgence to your merchandise or brand look for 2025.
Where else will Mocha Mousse show up in 2025?
Expect to see this luxurious shade used across interior design and home decor, in fashion accessories and the hair and beauty industry.
So get creating today, and see where the hue Mocha Mousse will take you!
